Policy Overview

Under the European Green Deal’s Sustainable and Smart Mobility Strategy, transport emissions must be reduced by 90% by 2050, compared to 1990 levels. The Greening Corporate Fleets Initiative aims to transition corporate fleets to zero-emissions vehicles (ZEVs), aiding the decarbonization of road transport and complementing existing rules on road transport emissions. In February 2024, the European Commission opened a public consultation on the Greening Corporate Fleets initiative, which considered which mechanisms should be used to facilitate a transition to ZEVs, including mandatory targets and incentives. In the Mission Letter of 17 September 2024 by Ursula von der Leyen, the Commissioner-designate for Transport and Tourism, Apostolos Tzitzikostas was asked to put forward proposals for clean corporate fleets. The wording was later changed to put forward a legislative proposal for clean corporate fleets. In a March 2025 communication, the Commission confirmed that a high-level dialogue will take place, starting in the second quarter of 2025.

Policy in Progress

A legislative proposal from the Commission is expected by the end of 2025. It is currently unclear whether mandates or incentives will be adopted in the legislation; however, in March 2025, the Commission published a communication which presented good practices that can help accelerate corporate ZEV uptake and actions Member States can take ahead of the legislative proposal. The communication stated that any measure “would need to take into account cost-efficient and fast reduction of emission as well as territorial dimensions and challenges in less developed regions”. Based on the 2024 public consultation, the Commission also acknowledged the benefits of fiscal measures in the acceleration of the transition to ZEV corporate fleets and stated it intends to work closely with Member States on fiscal regimes and incentives for company cars. To further consult with relevant stakeholders, the Commission has planned a high-level dialogue starting in the second quarter of 2025.

InfluenceMap Query

Energy Transition & Zero Carbon Technologies

Policy Status

Active. European Commission adoption is planned for Q4 2025.

Evidence Profile

Key

opposing not supporting mixed/unclear
supporting strongly supporting

Policy Engagement Overview

Responses to the February 2024 consultation indicate a split in the industry. Some companies advocated for mandatory ZEV targets for corporate fleets and a near-term phase-out of internal combustion engines (ICE), while others opposed mandates and supported a longer-term role for ICE vehicles through the use of ‘renewable’ and ‘carbon-neutral’ fuels.

Long-term Lobbying Trends

Cross-sector joint letters supported mandatory targets for corporate fleets. A February 2023 joint letter, signed by Uber, Coca-Cola, AVERE, IKEA, Tesco, Astra-Zeneca and Unliever, supported a 2030 100% zero-emissions purchase target for corporate cars and vans. A July 2024 joint letter, signed by Astra-Zeneca, Coca-Cola, EDF, EDP, Iberdrola, Unilever, Tesco and IKEA, similarly supported the implementation of mandates for light, medium and heavy-duty corporate fleets.

Uber and the Platform for Electromobility called for ambitious targets and internal combustion engine (ICE) bans. Both supported a green fleet mandate, with Uber calling for 100% electric vehicle target by 2035 and a ban on internal-combustion engine vehicles by 2030 and the Platform for Electromobility supporting mandatory targets for corporate fleets enforced through penalties until a 2035 ICE phase-out.

Several utilities and automakers supported a faster ZEV transition for fleets than private vehicles through mandates and incentives. Air Liquide and Eurelectric stated general support for the introduction of both mandates and incentives. Siemens, EDF, Tesla, Volvo Cars, and Iberdrola described both mandates and incentives as ‘effective’ methods to motivate a ZEV transition in survey responses.

Some industry associations and corporations opposed or criticized the introduction of mandatory targets. Ayvens, Sixt, FuelsEurope, European Association of Automotive Suppliers (CLEPA) and the German Association of the Automotive Industry opposed the introduction of mandatory ZEV targets. The European Automobile Manufacturers Association (ACEA) appeared unsupportive of mandates for light-duty fleets, while supporting incentives for heavy-duty fleets. Bolt, DHL and Bosch emphasized concerns with mandates while supporting incentives. The European Biogas Association also emphasized concerns with mandates while Eurogas advocated for ‘supporting measures’ to be ‘prioritized above mandates’. Leaseurope, Arval, and FlixBus suggested that mandatory measures could be counterproductive and may slow the transition to ZEVs.

Several industry associations and corporations pushed for a long-term role for ICE vehicles. The European Biogas Association appeared to support a longer-term role for ICE vehicles by advocating for the inclusion of ‘renewable fuels’ and plug-in hybrids as a bridging technology, while Eurogas advocated for the use of biomethane, liquid natural gas and compressed natural gas. Bosch also called for the use of ‘carbon-neutral’ fuels, and FuelsEurope and CLEPA similarly advocated for the use of renewable and carbon-neutral fuels. Additionally, a December 2024 joint letter, signed by CLEPA and Leaseurope, advocated for a technology-neutral approach over complete electrification of fleets.

Other groups had both positive and negative engagement on the rules. Renault, European Clean Trucking Alliance, Amazon and Hydrogen Europe supported mandatory ZEV targets on the condition of multiple qualifying factors.

InfluenceMap Query

Energy Transition & Zero Carbon Technologies

Policy Status

Active. European Commission adoption is planned for Q4 2025.

Evidence Profile

Key

opposing not supporting mixed/unclear
supporting strongly supporting

Live Lobbying Alerts

European Automobile Manufacturers Association (ACEA) calls for incentives to be used over mandatory targets under the EU's proposed Greening Corporate Fleets initiative

14/08/2025

In a 5 August article published by the European Automobile Manufacturers’ Association (ACEA), the industry association opposed mandatory measures to decarbonize corporate fleets. Citing lack of affordability, insufficient infrastructure and a weak second-hand market, ACEA called instead for "well-designed incentives" and a "non-legislative proposal". This comes ahead of the European Commission's Greening Corporate Fleets proposal scheduled for Q4 2025.

Entities Engaged on Policy

The table below lists the entities found to be most engaged with the policy. The entities are ranked by performance band. InfluenceMap tracks over 500 companies and 250 industry associations globally. Each entity name links to its full InfluenceMap profile, where the evidence of its engagement can be found.

Influencemap Performance BandOrganizationPolicy PositionPolicy Engagement Intensity